Primal Chef Advertising Packet
Thank you for your interest in advertising with Primal Chef. We are the first and only competitive
cooking show to feature the Paleo diet. We are thrilled to offer your company a perfect niche marketing
opportunity at a very reasonable cost.
Three new episodes were filmed in May 2012. The primary distribution method for this show will be a free ad-based HD webisode through YouTube. There may also be an extended copy for purchase by DVD. We expect the audience to be very large due to the reasons listed below.
Episodes 2 - 4 Stars and Features:
Sarah Fragoso of Everyday Paleo ……………………………………………………………………… (54,000+ Facebook likes)
Cindy Anschutz of Entertaining Paleo / Cindy’s Table …………………………………….... (16,000+ Facebook likes)
Linda Miller Nicholson of Salty Seattle, Former Masterchef Contestant…...…… (5,300+ Twitter Followers)
Robin Leventhal: Former Top Chef Contestant ….……… (3,050+ Twitter Followers, 1,500+ Facebook likes)
Paleo Magazine: Primal Chef is advertised in each issue of Paleo Magazine, the only print magazine of its
kind………………………………………………………………………………….……………………………….. (27,000+ Facebook likes)
Episode 1 Stars and Viewers:
Robb Wolf: New York Times bestselling author of “The Paleo Solution”…………….(21,000+ Facebook likes)
DVD / HD Download…………………….…………….… Approximately 250 copies of the full show have been sold
YouTube Free Version…………………..………………………………………………………………. Approximately 4,900 views
Screenings……..................................................................... Approximately 350+ viewers at various events:
Ancestral Health Symposium 2011, Primal Chef Culinary Academy, and other Western Washington Paleo
Enthusiasts Meet-ups.
Community: Primal Chef Facebook Fan Page…………………………………………….Approximately 3,100 followers
Episodes 2-4 will have much larger audience due to the well-known cast members described above.
Please see the information below for our very reasonably priced advertising options for episodes 2-4. Episode 1
advertising is no longer available.
Prices
Below are our rates for advertising in a single episode at a few different price points. For each additional price point, you also receive what is offered in the lower priced options above it. Example: For $500, you also receive the features promised in the $250 and $100 price point.
$100.00: Your business name will appear on the “Sponsors” section of the Primal Chef web site.
$250.00: Your business name will be placed in the show credits under a special “Thank You” section. You will also get a public thank you on the Primal Chef Facebook page.
$500.00: You will receive a 15 second advertisement slot for your company logo to be displayed full screen with a voice-over.
Example: Primal Chef is brought to you by (your company name). (Your company slogan). Visit (your company web site) for more information.”
$1,000.00: You will receive a 30 second slot for a filmed commercial in the show
$2,500.00: You will receive space for a 15 second advertisement at the very beginning of the free YouTube version of the show.
$5,000.00: You will receive a verbal mention of your business as a sponsor during the show itself. The host will thank your business for its support and direct viewers to your web site, with a URL overlaying the screen.
$10,000.00: Your company logo will be placed as a watermark on the corner of the screen throughout the entire episode. Also included is your company logo on the Primal Chef DVD case.
We are currently in post-production for 3 episodes with many more to come. For each additional episode you commit to, you receive 10 – 50% off. One episode is priced above; two episodes would be 10% off, three episodes 20% off, etc.
Thank you for your support. For more information and if you have any questions on this packet, please contact: Gil@ThePrimalChef.com